10 Common Website Mistakes to Avoid
People often mistake a website’s role. Should it entertain or inform? What are my website visitors looking for? What questions do they have? How can I provide value to them? In the process of [...]
Why WordPress Outperforms HTML Sites
WordPress got a bad rap when it first came out, as it became known internationally as simply “blog” software. Yet, today this couldn't be further from the truth. Nowadays, WordPress has [...]
Difference Between Organic SEO and PPC
The main difference between Organic Search Engine Optimisation (SEO) and Pay Per Click (PPC) is that traffic coming from Organic SEO is free while traffic generated from PPC is not free (as the [...]
